In the glittering galaxy of Indian weddings, where every detail is a performance and every moment a memory in the making, a new constellation of names is emerging. These are the Wedding Brands To Look Out For — visionary, and brimming with ideas that marry tradition with a modern, fashion-forward lens. They aren’t just offering services; they’re curating experiences, crafting aesthetics, and reimagining what a wedding can feel like in today’s world of discerning couples and Instagram-first impressions.
LABEL ASHA GAUTAM
In the ever-evolving world of wedding couture, Label Asha Gautam stands out as a name to know. Founded in 1998 by designer Asha Gupta, the luxury heritage label has built a 27-year legacy of reviving traditional crafts while blending them with contemporary design sensibilities.
Asha Gupta’s passion for India’s textile traditions is evident in her work. The label has revived intricate techniques such as appliqué, Convent and French Knot embroideries, Nib painting, Bandhani, and Chikankari, while also celebrating weaves like Kota Dori, Real Banarasi Zari, and Paithani. Each creation transforms age-old traditions into couture that resonates with today’s brides and grooms.
With collaborations spanning seven states, 15 clusters, and over 30 crafts, Asha Gautam goes beyond fashion- it is a movement in preservation and reinvention. For brides seeking heirloom-worthy ensembles with a modern edge, the label continues to redefine the landscape of Indian couture.
GIFTING CONCIERGE
Wedding gifting is a massive market, but finding the right wedding gifting partner can be surprisingly tricky. From unclear briefs to last-minute chaos, it’s easy for your vision to get lost in the process. That’s exactly where the Gifting Concierge steps in. A luxury, end-to-end gifting brand founded by Bhavisha Shah, Mitali Kothari, and Meghna Kothari.
They specialise in bespoke wedding hampers, trousseau curation, guest favours, and milestone gifting. With clients often deeply involved in the personalisation process, the team brings a sharp eye for detail and a deep understanding of what makes a gift truly special. Their approach goes beyond just good packaging. It’s about creating a curated experience that feels personal, elevated, and anything but basic.
Cedar & Pine
Luxury doesn’t have to mean unaffordable. Today, brides embrace the idea of having high-end designs without breaking the bank. From carefully curated collections to collaboration with independent designers, brides can achieve that couture look without a couture price. Cedar & Pine is a boutique label envisioned by designer Nishant Vashisht in partnership with Rahul Agarwal, debuting in February 2021. The label was conceived as a fresh, accessible take on Indian occasion wear—smart, stylish, and thoughtfully cost-effective.
The Artisanal Collection by Cedar & Pine combines art and emotion, redefining occasion wear with a fresh design perspective. Moving away from conventional bling and vibrant traditional hues, this collection explores a refined palette of soft, neutral tones. Each piece is thoughtfully adorned with intricate pearl embroidery, the gentle gleam of sequins, and the delicate sparkle of crystals, creating a sophisticated, understated, and effortlessly modern aesthetic.
This collection radiates contemporary charm, offering a stylish wardrobe for occasions ranging from intimate gala soirées to grand Indian weddings. Whether you’re looking for an evening gown perfect for cocktails, red-carpet moments, or lehengas that make a stunning choice for brides and bridesmaids alike, the Artisanal Collection has it all with a price tag you will love!!!
The Bombay Lettering Company
Helmed by Sanjana Chatlani, The Bombay Lettering Company has elevated the art of wedding stationery into a language of luxury. Known for her award-winning calligraphy and bespoke design sensibility, Chatlani crafts invitations and event stationery that are as much about emotion as aesthetics. Think hand-lettered scripts on textured paper, foiled monograms pressed like jewellery, and palettes that mirror a couple’s personal story.
Beyond weddings, the studio also creates branding, packaging, and keepsakes for global clients — but its magic lies in making love tangible through ink, paper, and detail. A true pioneer, redefining stationery as art worldwide.
Mirari Jewellery
Epitomizing the new confidence of a nation at a watershed period in its history, Mira attempts to capture the spirit of her times and engage in the exciting potential that bubbles at the surface of modern India. In her own words: “Indian jewellery has come of age. Mirari gives me the freedom to express the confidence, power and attitude of today’s women. It also gives me the opportunity to say something about the way I want our modern India to be.”
Mira’s designs emanate a unique blend of contemporary with traditional, creating versatile looks for every occasion. In addition to her usage of colored stones such as briolettes to make the peacock neck or the unique carving of the butterfly, sets her designs apart from others. She innovates and uses traditional settings in modern ways, like the Mirari Mangamalai where the traditional foil back stones have been changed to open back settings.
Mirari jewellery has been worn by many well-known celebrities like Aishwarya Rai Bachchan, Kareena Kapoor, Vidya Balan, Dia Mirza, Raveena Tandon, and Sanya Malhotra, who have been seen wearing the brand’s designs on various occasions.
In a world where weddings are no longer just ceremonies but curated experiences, these brands are rewriting the language of love and celebration. They are proof that innovation doesn’t come at the cost of tradition — instead, it elevates it. Whether it’s through design, technology, or storytelling, they’re carving out space in an industry that celebrates grandeur but rewards authenticity. Keep your eyes on them; they’re not just another brand — they’re the ones quietly shaping the future of weddings.
